![]() In this environment, the ERP establishes the creation of the products for publication and is enriched in the PIM. In the universe of catalogs, there are also more advanced ecosystems where the information is sent to Eas圜atalog through a PIM (Product Information Management) that is connected to an ERP (Enterprise Resource Planning System). In the scenarios outlined above, the use of Eas圜atalog in conjunction with Excel saves time and resources and it is very quick to implement. A price may change more than once, as may a promotion or even some products may have to be withdrawn due to lack of stock and new ones may have to be added to complete the page. ![]() How does this work?Įas圜atalog is an add-on module to be installed and configured in InDesign and linked to the Excel spreadsheets containing the data and the product image repository.Įasycatalog template with variable fieldsĭifferent scenarios exist - simpler or more complex - where prices and promotions are set from the start but they’re dynamic and constantly changing, right up to the moment of closing. In most (even all) cases, we recommend starting using the triad InDesign + Excel + Eas圜atalog which avoids big headaches when you want to make changes in prices, promotions, and products in a catalog. ![]() Excel usually is the result of an export from a data repository, such as a PIM system or an ERP solution. This is the most common scenario we encounter when starting an automation process. Most catalogs are created using Adobe InDesign and the data to be published is delivered in Excel. Followed by various exported PDF versions for approval.Įvery day more and more companies incorporate automation processes that allow changes to be made, avoiding the danger of errors that are so common in the rush to meet the deadlines for a campaign. In his turn, he needs to brief the designer to execute the changes in his Adobe InDesign document. Product managers send the changes to the marketing responsible. This implies a high risk that the price or the promotion will be incorrectly published. The usual workflow includes new excel listings, with modified prices, but also emails or even WhatsApp messages with requested changes. Price and product information changes in retail are constant during catalog production.
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